According to SIRIUS, SIRIUS radios will not become obsolete after SIRIUS merges with XM. As you might recall, SIRIUS Satellite Radio (NASDAQ:SIRI), recently announced plans to merge with XM Satellite Radio–now SIRIUS is officially issuing a guarantee to its more than 12 million current listeners that existing radios will not become obsolete if the merger is approved.
The guarantee says clearly that no SIRIUS radios will become obsolete as a result of a merger with XM.
SIRIUS started a huge a national print and retail advertising campaign today, which sets forth the “SIRIUS Guarantee” in national and metropolitan publications. The guarantee says clearly that no SIRIUS radios will become obsolete as a result of a merger with XM. SIRIUS has millions of radios in the market, including many that are built into the vehicles manufactured by its automakers.
Customers who sign up now for SIRIUS will have their subscription rate honored by the merged company. As a merged company, SIRIUS expects to be able to offer even more flexibility in subscriptions and programming selection.
Following a merger, SIRIUS will be able to offer the best of both services in a mix of programming that can be accessed by existing radios, including such critically acclaimed SIRIUS programming as:
– 100% commercial-free music
– The best sports line-up including the NFL, NASCAR, NBA and college sports
– Top personalities, such as Howard Stern, with two dedicated full-time channels, Martha Stewart Living Radio, CosmoRadio, Playboy Radio, and Blue Collar Comedy channel, among many others
About SIRIUS
SIRIUS, “The Best Radio on Radio,” delivers more than 130 channels of the best programming in all of radio. SIRIUS is the original and only home of 100% commercial free music channels in satellite radio, offering 69 music channels. SIRIUS also delivers 65 channels of sports, news, talk, entertainment, traffic, weather and data. SIRIUS is the Official Satellite Radio Partner of the NFL, NASCAR, NBA and NHL, and broadcasts live play-by- play games of the NFL, NBA and NHL, as well as live NASCAR races. All SIRIUS programming is available for a monthly subscription fee of only $12.95.
SIRIUS Internet Radio (SIR) is a CD-quality, Internet-only version of the SIRIUS radio service, without the use of a radio, for the monthly subscription fee of $12.95. SIR delivers more than 75 channels of talk, entertainment, sports, and 100% commercial free music.
SIRIUS products for the car, truck, home, RV and boat are available in more than 25,000 retail locations, including Best Buy, Circuit City, Crutchfield, Costco, Target, Wal-Mart, Sam’s Club, RadioShack and at shop.sirius.com.
SIRIUS radios are offered in vehicles from Audi, Bentley, BMW, Chrysler, Dodge, Ford, Infiniti, Jaguar, Jeep(R), Land Rover, Lexus, Lincoln, Mercury, Maybach, Mazda, Mercedes-Benz, MINI, Mitsubishi, Nissan, Rolls Royce, Scion, Toyota, Volkswagen, and Volvo. Hertz also offers SIRIUS in its rental cars at major locations around the country.